Lamar Advertising to Showcase National Award Winners, Hall of Famers and the College Baseball Hall of Fame Museum Throughout the Nation
OVERLAND PARK, Kansas – Lamar Advertising, one of the largest outdoor advertising companies in the world, has teamed up with the College Baseball Foundation (CBF) to help showcase college baseball throughout the nation in support of the College Baseball Hall of Fame.
Lamar Advertising will help celebrate College Baseball Hall of Fame inductees and National Award winners on digital billboards in the regions of their respective institutions as well as their hometowns. The partnership will also provide amplification of CBF signature events, including the Annual Night of Champions and the George H.W. Bush Award. Lamar will also utilize its network of more than 1,000 billboards in 95 markets, to provide promotion of other CBF special events, including the grand opening of the College Baseball Hall of Fame Museum.
“Out of Home has the unique power to highlight special moments, celebrate achievements, and honor prolific contributors,” said John Miller, EVP of Sales and Marketing “Through this partnership with the College Baseball Foundation, we look forward to using our national billboard network to recognize this year’s inductees and award winners, elevate the visibility of the College Baseball Hall of Fame, and generate greater awareness of college baseball and its unforgettable moments.”
“We are so thrilled and appreciative to announce this special partnership with Lamar Advertising,” CBF CEO and Executive Director Tom Jacobs said. “It will create a platform to provide recognition for these annual award winners and each year’s class of Hall of Fame inductees, which they so richly deserve, in addition to promoting the College Baseball Hall of Fame and our various events.”
About Lamar Advertising
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in North America, with over 359,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 5,600 displays.